Strategic & Digital Transformation

Realigning for the Future –
Through Strategy, Digital Execution, and Cultural Insight

 

Transformation is not just a buzzword – it’s a necessity. In Vietnam’s dynamic economy, companies face constant pressure to evolve: markets shift, consumer behaviors change, digital forces disrupt, and global integration creates new benchmarks. The question is not whether you transform – but how. At VIET Transformation Advisors, we support Vietnamese businesses in defining and implementing transformation that works: grounded in strategy, but anchored in execution. We don’t create abstract slide decks. We roll up our sleeves and walk the path with you – from vision to delivery. We act when change is urgent, risky, or complex – especially in environments where alignment, clarity, and implementation discipline are critical.

What We Deliver

Our transformation support is designed to help you regain strategic momentum, streamline your business model, and realign leadership and teams around new goals.

What We Deliver

Our transformation support is designed to help you regain strategic momentum, streamline your business model, and realign leadership and teams around new goals.

Our Key Services include:

Business Model Reinvention
Revisiting core value propositions, customer segments, and revenue logics to match market realities.

Strategic Positioning & Growth Planning

Redefining your path to growth – domestically or internationally – based on solid market intelligence and your internal readiness.

Market Entry and Expansion Strategies

From feasibility to go-live: product, channel, partnership, and localization strategies to grow sustainably
Operational Excellence & Performance Uplift
Driving cost optimization, margin improvement, and capability building in core business units.

Digital Transformation & Tech Adoption

Guiding the transition of your core business model and operations to a modern, digitally-enabled future.
Project Oversight & Execution Support
Helping you ensure that transformation programs are not only well-designed, but rigorously implemented.

Leadership Alignment
&
Change Navigation

Working with your management team to reduce friction, build alignment, and lead change with confidence.
Talent & Organisational Transformation
Restructuring to foster agility, building future-ready teams, and aligning talent strategies with new corporate goals.

Typical Transformation Triggers

  • Shrinking margins or eroding market share
  • Need for digital adoption and new technology integration
  • Organizational complexity after years of fast growth
  • Preparation for succession or external investment
  • Reputational setbacks or declining team morale
  • Leadership team misalignment or unclear governance

How We Work

We begin with a deep diagnostic phase, involving stakeholder interviews, market mapping, and a full operational scan. Based on this, we co-develop a transformation roadmap – clear, prioritised, and resourced. Then, we stay involved during execution, coaching your teams, reporting on progress, and unblocking barriers.

Every transformation we support follows our core principles:

  • Strategy grounded in real-world execution
  • Simple language – clear roles – visible progress
  • Respect for culture and leadership dynamics
  • Measured ambition, actionable plans
  • Direct involvement by senior advisors only

Sample Outcome we aim for:

  • +15–20% EBITDA improvement through business model and pricing levers
  • 20–30% cycle-time reduction in core processes
  • Stabilized team engagement and leadership cohesion after transformation
  • Full transformation execution within 6–12 months – with sustained results

Want to assess your situation?

  • Then apply our Change Readiness Toolkit. You can download it here
    – or contact us directly for a confidential diagnostic conversation.
  • You want to know more about our approach to Transformation & Strategic Repositioning? Then please download our Transformation Blueprint.

Transformation requires Trust

True transformation touches everything: people, power structures, identities. That’s why we approach it with humility, clarity, and partnership. Our clients know: we are not here to impress – we are here to implement.

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Selected Case Studies

Initial Situation:
The founder managed all decisions personally in a growing manufacturing firm. As the company scaled, quality incidents increased, internal processes collapsed, and key staff began to leave. A planned international expansion failed.

Key Measures:

  • Introduced a two-tier governance model with operational autonomy for the management team
  • Established internal controls and process documentation
  • Implemented a KPI-driven performance management system

Impact:
Stabilized operations within 9 months; productivity increased by 23%; founder retained control without micromanagement

Initial Situation:
A second-generation family business lacked a clear succession plan. Conflicts between siblings caused management paralysis. Key customers were concerned about continuity.

Key Measures:

  • Designed a family governance framework and facilitated structured mediation
  • Implemented a roadmap for succession and external advisory board
  • Aligned business strategy with new generation’s priorities

Impact:
Successful generational transition within 18 months; customer confidence restored; EBITDA margin improved by 2.8%

Initial Situation:
Rapid expansion through franchise stores and e-commerce caused logistical bottlenecks and margin erosion. Inventory write-offs became a major issue.

Key Measures:

  • Centralized procurement and established automated inventory tracking
  • Consolidated warehousing; introduced real-time data dashboards
  • Re-negotiated supplier terms and simplified SKU portfolio

Impact:
Inventory losses reduced by 60%; cash conversion cycle improved by 35 days; return to profitability in 10 months

Initial Situation:
Project delays and cost overruns in large infrastructure contracts caused severe cash flow stress. Several public clients delayed payments, and penalties loomed.

Key Measures:

  • Built a project risk management office with milestone-based cash flow tracking
  • Implemented proactive claim and variation order management
  • Structured bridge financing via export credit instruments

Impact:
Secured €12 million in overdue receivables; projects returned to schedule; financial stability reestablished

Initial Situation:
Heavy client concentration (2 EU brands = 80% of sales), declining margins due to currency volatility, no direct relationships to end-customers.

Key Measures:

  • Diversified client portfolio and entered two direct-to-retail partnerships
  • Hedged currency exposure through forward contracts
  • Reorganized costing to reflect full landed cost and raise margin discipline

Impact:
Gross margin improved by 4.5 percentage points; dependency on top clients reduced to 48%; increased pricing power with new clients

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